We are Ahold... Company profile 03 Ahold at a glance Business review I Governance Financials Investors Ahold Annual Report 2014 We are an international retailing group based in the Netherlands and active in the United States and Europe. Ahold is built on a solid foundation, with strong and trusted local consumer brands, millions of loyal customers, leadership in our markets and proud associates. Operating supermarkets and selling great food has been our core business for over 125 years. Today, we serve our customers' changing needs by offering them their channel of choice. We have a great network of stores and market-leading online businesses. Through our omni-channel offering our customers can shop anytime, anyhow and anywhere that is most convenient for them. We work to be an even better neighbor and make meaningful contributions in all our communities. We support the health and well-being of our customers, associates and communities, source our products responsibly and care about the environment. We are able to offer customers great quality and value, an easy and inspirational shopping experience, and all the right choices because of our people. Our associates are passionate about serving our customers and getting better every day. The relationships they build with our customers are an important part of why they keep coming back to shop with us. Associates Serving a trade area population of around illion+ Stores serving customers in five countries Strong and trusted omni-channel retailer, with online net sales of

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