Expanding our geographic reach 22 Expanding our geographic reach Persoonlijke service, Belgische kwaliteit en Kol land se prijzen. We are expanding our footprint in order to serve customers we have not reached before - both in and around our current markets and in new markets. Acquiring stores in our current markets enables us to make the most of our existing operations and better leverage our scale. We are also looking for opportunities to move into markets that are adjacent to where we operate, so we can apply our skills and build our scale even further. Ahold Annual Report 2012 Ahold at a glance Our strategy Our performance Governan Financials Investors

Jaarverslagen | 2012 | | pagina 24