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Reshaping Retail at Ahold
Our Reshaping Retail framework (continued)
We have a successful business model, strong brands, and a clear ambition
to grow through our strategy to reshape retail. We have a vision for the
future and a common set of values across all our businesses. We work to
get better every day through our shared promises. We have built a solid
foundation to support our growth plans - with a long heritage in the retail
business, powerful local banners, an aligned organization, great people
and a strong financial position.
Our ambition
Our business model
Our promises
Our values
Our vision
Our strategic pillars
Peapod'
Ahold Annual Report 2012
Ahold at a glance
Our strategy
Our performance
Governance
Financials
Investors
Driving performance
Going for growth
P
Better
place to shop
Better Better
place to work neighbor
Putting the customer first
Doing what's right
Loving what we do
Making ideas happen
Getting better every day
Better choice
Better value
Better life
Every day
1. Increasing customer loyalty
2. Broadening our offering
3. Expanding geographic reach
4. Simplicity
5. Responsible retailing
6. People performance
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