356
atschappelijke ontwikkelingen 40,45,125, 212,
215, 239, 241, 257
macaronifabriek 93, 98
machines 24, 60,162,163,177
Madame X 112,186
Mana 325
management 11, 239, 251, 260, 268, 271,312, 313,314,
320,321
mandjes 126,128,325
marge 11,75, 78, 85,136,166,190,192,199, 206, 208,
209, 233, 237, 245, 249, 267, 269, 276, 278
marketing 12,164,171,187, 212, 228, 239, 240, 249,
257, 259. 263, 264, 276, 277, 314,319,321,322
markt 12, 27,35,114,137,190, 202, 210, 221, 224, 232,
267, 269, 270, 271, 272, 277, 298, 306
Marokko 168,169,175
Marshall-hulp 121,129
Marvelo 157, 260, 261, 281,328
McDonald's 221, 222, 223,224, 271
McKinsey 210, 211, 217, 218, 224, 247
media zie pers
Meer, Hans van 172,181,182,183,184,185,186,187,
190, 205, 210, 236, 241, 244, 245, 248, 249, 251, 252,
253> 309
Meester NV, Vleeswarenfabriek J. 177,178, 259, 260,
262
Meijer, Justus 144,196
melkproduktie 105,174
merchandising 147,148,150,190,195,196, 211
merkartikel 72, 84, 90,147,177, 208, 209, 234, 249,
264, 267, 276
merkfabrikanten 77,78,163,164,188, 203, 206, 209,
229, 259,318,321
Meynen, Joop 214, 200
middengroepen zie middenklasse
183,190, 200, 208, 210, 215, 221, 224,226, 242,
244, 248, 249, 254, 255, 257, 259, 265, 274,317,320,
324
Levensmiddelenwet 51, 52
Ligtenstein, Maurits 59, 91, 94, 99,109,124,132
Ligtenstein, Piet 133,172,173, 242, 244
Lipton 32, 35,38
Lita 227, 230, 237
locatie 63,111,181, 202, 203, 207, 210, 225, 249, 263,
253, 271,324
logistiek 12,137,161,162, 217, 244, 249, 289, 292, 294,
301,321,323, 327
loonpolitiek 102,130,180, 202, 206, 234
Louwes, ir. S.L. 89, 90
luxe 11,43, 45, 64, 71,75,111,141,146,190, 281
Luycks 105,163, 274
Lyons 35, 66, 221
middenklasse 25, 27,30,111, 273
middenstand 74, 76,130,181,184, 246
Middenstandsbond 45, 200, 226
Migros 67,121,125,127,142,322
milieu 205, 215, 216, 274, 284, 285
Milken, Michael 312
Miro 224-227, 230, 233, 237, 247, 253, 254, 255, 256,
293, 304
multinational 252, 279
NCR 127,134
^Nederlandse kruideniersbond 45, 74, 76
Nederlandse Melkunie 175,176, 291, 292
Nettomarkten 231, 233, 267
Nieuwe Supermarkt 304,305,306
Nistria 262
non foods 156,157, 217, 218,226, 229, 254, 255
nostalgie 57
NOT 51, 52
NSB 71, 93, 94
NV Neerlandia 167
NV Ahorn 184, 214
NV Ceehorn 214
NW tot, 103
obligaties 142,143,144,145,179,181,196, 214, 282,
183> 3<>7, 320
omzet 11,30,31,32, 37, 50, 52, 54, 61, 68, 71, 73,76,
85, 87, 88, 95,104,114,119,120,121,125,135,136,
137,138,141,157,165,166,174,192, 206, 224, 227,
228, 231, 235, 251, 253, 256, 258, 259, 260, 270, 271,
274, 278,300, 306,310,313,315, 320
Ondernemingsraad 213, 240, 241
Onrust, Gerrit 48
Oostenhuis, Jan 59
Oostzaan 17,18, 21, 23, 34, 35,36,37,38,40, 42
openingstijden 23,130, 248, 249, 253, 283
opleidingen 76, 85, 86, 88,101,111,122,123,131,134,
186, 211, 240, 269, 271, 307, 309
oprichtersbewijzen 108,109, 241
opruiming 32,75
organisatie 42,105,186,188, 237
overheid 27, 52,75, Tl, 107,129,130,131,160,180,
184, 221, 254, 267, 295
overname 113,114, 233, 235, 247, 251, 258, 275, 287,
292, 296,309,310,313, 315,318,322,323,324,326
PaiSal 94
^pakhuis38, 42, 46, 53, 54, 62,159
parallellisatie 30,156
parkeergelegenheid 158,183, 225,305
patriarchisme 40, 88, 99, 240
pensioenen 58